No. 1 (19) (2025): Integrated Communications

View No. 1 (19) (2025): Integrated Communications

DOI: https://doi.org/10.28925/2524-2652.2025.1

Published: 2025-06-30

Full Issue

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Media communications

PROSPECTS OF REGULATING MEDIA RESOURCES ON TELEGRAM: UKRAINIAN EXPERIENCE

Kateryna Horska

8-16
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ANTI-INTELLECTUALISM AS A POPULIST MEDIA STRATEGY IN THE CONTEXT OF RUSSIA’S WAR AGAINST UKRAINE

Nina Zrazhevska

17-26
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FRANCE’S INTERNATIONAL BROADCASTING SYSTEM: FROM COLONIALISM TO FRANCOPHONIE

Vitaliy Tereshchuk

27-34
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COMMUNICATION STRATEGIES AND TACTICS IN CRISIS SITUATIONS

Olena Danylina

35-41
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MODELING THE BEHAVIOR OF ENTERTAINMENT CONTENT CONSUMERS TAKING INTO ACCOUNT DIGITAL TECHNOLOGIES

Olga Zyma

42-49
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COMMUNICATION OPPORTUNITIES OF MODERNISM IN THE SYSTEM OF MASS COMMUNICATION IN THE SYRIAN ARAB REPUBLIC. PART TWO

Oksana Kosiuk

50-59
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COMMUNICATIVE TOOLS FOR COUNTERING MISINFORMATION

Vladyslav Voichuk

60-65
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THE CONCEPT OF DECOLONIZATION AND PROSPECTS FOR THE DEVELOPMENT OF THE NATIONAL MEDIA SPACE

Yevhen Lukianov

66-74
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FUNCTIONAL CHARACTERISTICS OF LINGUISTIC AND STYLISTIC MEANS OF EMOTIONAL IMPACT IN POLITICAL DISCOURSE

Yuliia Ovchar

75-81
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FOREIGN DISCOURSE AS A TOOL OF STATE STRATEGIC COMMUNICATION: CONCEPTUAL FOUNDATION

Maryna Skazhennyk

82-88
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Theory and practice of journalism

IMPERIAL NARRATIVES AS A TOOL OF AGGRESSION IN THE RF PRESS

Yuriy Kolisnyk

89-97
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AXIOLOGICAL CULTURE AND VALUE INTELLIGENCE: SIGNIFICANCE AND PERSPECTIVES FOR CRISIS JOURNALISM

Andrii Matviіchuk, Olga Mitchuk, Inna Sypchenko

98-106
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SOCIAL MEDIA IN THE CONTEXT OF CONTEMPORARY CONFLICTS

Yuliia Sedliar, Olha Hutsol

107-116
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UKRAINIAN MASS MEDIA (1941–2009) ABOUT THE DESTRUCTION OF KHRESHCHATYK IN SEPTEMBER 1941

Illia Afanasiev

117-124
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EVOLUTION OF JOURNALISM: FUNCTIONAL AND STYLISTIC FEATURES OF BLOGGING

Volodymyr Hnot, Paraskoviya Dvorianyn

125-130
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PHRASEOLOGY WITH A NUMERICAL COMPONENT IN HEADLINES OF UKRAINIAN AND POLISH ELECTRONIC MEDIA

Іlona Myroshnichenko, Tetiana Faichuk, Iryna Stohnii, Alla Vilchynska

131-138
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AGENDA 5.0: CITIZEN JOURNALISM IN SHAPING THE AGENDA

Oksana Pochapska

139-149
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WHAT IS WRONG WITH THE WORD “NEW BUILDING”: URBAN ISSUES IN THE ODESA MEDIA

Tetiana Tkhorzhevska, Daria Voloshko

150-159
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ASSESSMENT OF THE IMAGE OF UKRAINE IN THE EUROPEAN MEDIA AT THE BEGINNING OF THE FULL-SCALE AGGRESSION OF THE RUSSIAN FEDERATION

Natalya Kharkevych, Zoriana Velychko

160-165
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LVIV TELEVISION: PROBLEMS AND CHALLENGES

Yuliana Kazimova

166-173
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ECONOMIC ASPECTS OF ONLINE MEDIA: UKRAINIAN AND GLOBAL TRENDS

Artur Horlatykh

174-180
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Advertising and public relation

NATIONAL PR SCHOOLS IN EUROPEAN COUNTRIES: GENESIS AND ACQUISITIONS

Nataliia Hrytsiuta

181-190
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FEATURES OF UKRAINIAN ADVERTISING COPYWRITING AFTER THE FULL-SCALE INVASION OF RUSSIA IN UKRAINE

Svitlana Vernyhora, Nina Vernyhora

191-198
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MOBILE VIDEO MAKING TOOLS IN BRAND VISUAL COMMUNICATION STRATEGIES

Roksolana Dіachenko, Anastasiia Korenivska

199-205
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COMMEMORATION OF THE RUSSIAN-UKRAINIAN WAR IN VIDEO ADVERTISING

Tetiana Kovalova, Anna Oropai

206-211
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VISUAL COMMUNICATIONS AS THE BASIS OF AN EFFECTIVE ADVERTISING MESSAGE

Vladyslav Vlasov

212-219
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TRANSFORMATION OF INFORMATION ACTIVITIES IN THE CONTEXT OF DIGITALIZATION OF MODERN SOCIETY

Andrii Sinko

220-225
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BANNER ADVERTISING OF A PHARMACEUTICAL PRODUCT IN UKRAINIAN ONLINE MEDIA

Yevhen Seliukh

226-237
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Publishing and editing

SOCIAL NETWORKS AS PLATFORMS FOR COMMUNICATION ACTIVITY OF PUBLISHERS

Svitlana Vodolazka

238-250
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THE INTERNATIONAL STUDENT PROFESSIONAL CREATIVE COMPETITION "PUBLISHING JOURNALISM": ACHIEVEMENTS AND PROSPECTS

Ksenia Sizova, Vita Khmil-Chupryna, Larysa Butko

251-260
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COLLABORATION IN THE UKRAINIAN PUBLISHING BUSINESS: CLASSIFICATION OF FORMS AND TYPES OF COOPERATION

Nadiya Podolyaka

261-270
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Media educational communications

PERCEPTION BY STUDENTS OF THE SPECIALTY OF "JOURNALISM" OF DISTANCE LEARNING AND ELECTRONIC EDUCATIONAL PUBLICATIONS IN THE INFORMATION AND EDUCATIONAL ENVIRONMENT OF A HIGHER EDUCATIONAL INSTITUTION

Nadiya Figol, Sergiy Tomilenko, Bogdan Figol

271-280
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VISUAL AND INFORMATION EFFICIENCY OF EDUCATIONAL INSTITUTIONS' WEB RESOURCES

Olha Holovko

281-288
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